For Los Angeles locals, Ojai is only a two hour drive from the city, and has become a go-to getaway for rest and relaxation. With an abundance of hiking trails, farm-to-table restaurants, tranquil boutique hotels, and laid back hang out spots, it’s a refreshing change of pace from the bustle of L.A. Ojai is also considered by many to be a vortex of energy, and the vibe is palpable throughout this small hippy town. With the famous “pink moment” – when the sunset washes the Topatopa Mountains in a warm, rosy glow during sunset – the good energy is undeniable.
We were heavily inspired by Ojai’s charm and the lush lavender farms and citrus groves. We took this inspiration and built on our original No. 07: Lavender fragrance. Ojai Lavender is invigorating, zesty, bright, and aromatic. It is designed to evoke halcyon days in the Ojai Valley by making us feel focused yet calm, relaxed yet energized, blissful and bright-eyed. This new scent shares notes like bergamot, lavender, and cedar found in our original No. 07: Lavender scent, however, we built on our original lavender fragrance with pronounced notes of pixie tangerine, coyote mint, and eucalyptus adding a green aroma to its citrus and herbal character.
We really wanted this scent to be transportive and revitalizing, so we aimed to capture those qualities of lavender through a California lens. We were inspired by the lavender festivals nestled among citrus groves in Ojai, and the calming vibe and natural landscape. Ojai Lavender encapsulates just that, it’s calming yet invigorating, with herbal and zesty notes adding balance and a nuanced complexity to its lavender base.
Ojai Lavender will be available Tuesday, January 25th on pfcandleco.com and at all three retail shops. This new scent will come in our best-selling soy wax Standard Candle size, Incense Sticks, and Reed Diffuser.
OH MAN, I CAN"T WAIT TO RELAX!
Thanks for your question, AK!
Ojai Lavender has a moderate scent throw and will fill a medium-sized room with its calming yet bright accord. For larger spaces we recommend using an Ojai Lavender Reed Diffuser in addition to lighting a candle, or you can double up on the candles. Lighting an incense stick is also a great way to achieve a multifaceted fragrance experience. In this case, the Ojai Lavender Starter Kit is your best bet to experience the whole line!
What is the throw range of this scent?
You guys killed it with this press release. I’ve never been more excited for anything in my life. This scent sounds fascinating!!
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Love me some Ojai 💜🌿🌱